What it comes down to is what you can afford, what you want your lighting to do, and if you have the patience to get what you want.
The Chinese led bulb is not near in the same league as a Cree, not even close.
Also, you need to search out reviews on any and all fixtures you are thinking about. Read all the good, the bad and the ugly on them.
Then look into the warranty that comes with the fixture. If you are not offered one due to the company being an off shore corporation such as Jaebo, move on. Kessil offers a two year warranty on their lights, Ecotech a one year. Both of these companies also have outstanding customer service which is always well appreciated and some times needed.
So, look at the build specs, the warranty, the Customer service, and lastly the spectrum. Look for a fixture that has the capability of getting down into that 420nm range or lower. Also, a plus is any fixture offering UV as corals do need it.